General Information

In fall of 2009 the International Fairs Agency, IFA will implement to the professionals now its sixth Interior World exhibition.

A successful project in “business to business” format combined all kinds of finishing and interior decoration materials. 95% of visitors are experts (designers, architectures, constructors, representatives from Moscow and regional trading networks), our exhibitors have the best chances to handle the set goals.

• Establishment of new contacts. More than 45% of our exhibitors arranged their deals immediately at the exhibition.
• Access to the target audience. 95% of exhibitors said the quality of visitors was excellent and good.
• 85% of participants highly appreciated the Salon’s special program.

Recently, it has been more obvious to the market players that the industry needs an exclusive business forum that would give its participants a good chance to effectively promote their brands and enlarge interaction with new clients.
Our exhibitors said that the exhibition site is an ideal venue for talks and establishment of long-term business contacts.

Advertising campaign:

We thoroughly study the market and focus our advertising campaign on attracting to participation various experts from the most developing regions like Siberia, Ural, Far East and cities of Central Russia. The excellent knowledge of industry helps us to choose a proper advertising policy that could generate interest in the exhibition of the professional audience including architectures, designers, constructors and representatives from various wholesale and retail companies.

Free consultations from architecture designers will be organized at the stand of “Ideas for Your Home” magazine.


We look forward to seeing you at the exhibition and wish you business success!